Basic Marketing
By admin | February 1, 2008
- Use your voice mail to drive web site traffic. “I’m not in the office right now, but feel free to leave a message or visit my web site at www.___.com
- Put your web site in the signature or tag-line of all your e-mail messages. Why miss the chance to market yourself?
- Put your web site on your business cards, correspondence, forms, etc.
- Ask new clients how they found you. Track those that find you on the web.
- If you’re using aol, yahoo, gmail, etc., why advertise for the other guy? Why not yourname@yoursiteaddress.com ? We can help with this.
- Creatively market your site. Leave a business card with restaurant tips. Teach a free local class through your library about the real estate industry and use your web site as an example. When you sign a child’s permission slip from school, or when you fill out an information card of any type, include your web site next to your name, even if there’s not a space for it.
- Ask other business owners to carry a link to your site on their home page. That’s called an inbound link, and search engines like Google tend to rank you higher for it.
- Use e-mail flyers or newsletters to reach your client base (with a link to your site).
- Write articles in your field of expertise and publish them at any number of free article repositories online - be sure each article has a link back to your site. This will help your search engine placement, as well as help you come up in more searches and help others find you.
Topics: Free Tips |
